On January 10th, another edition of the Event Industry Forum (FBE) took place at Expo XXI Warsaw, with the participation of 256 attendees, 136 exhibitors, two stages, and 29 presentations under the theme “Events of the Future.” The event concluded with the Charitable Gala Elfy SBE. Poland Convention Bureau was actively involved, participating in numerous meetings.
FBE is an annual gathering of professionals involved in event organisation, including event, marketing, PR agencies, end clients, subcontracting companies, incentive and wedding planners. The Forum’s mission is to present events as an integral part of corporate communication with the environment, incorporating educational and exhibition elements. The noticeable increase in the number of participants and exhibitors indicates the growing health of the industry.
Over 2000 participants and 150 exhibitors gathered at the Event Industry Forum (FBE) 2024 at EXPO XXI #Warsaw. This event provided #PolandCVB with a great opportunity to learn about trends and discover the possibilities the Polish MICE industry presents. Forum Branży Eventowej pic.twitter.com/sAgtmqfa4e
— Poland Convention Bureau 🇵🇱 (@PolandCvB) January 11, 2024
Convention Bureaux
The Polish Tourism Organisation was present at this significant event, marking the opening of the season. The Poland Convention Bureau team (Aneta Książek, Magda Mazgaj, and Jarosław Marciuk) had the opportunity to engage in discussions with various representatives of the MICE industry and our exhibiting partners.
This event provided us with an excellent opportunity to discover trends, explore offers, and learn about the possibilities offered by entities operating in the meetings industry. We congratulate
- Łódź Convention Bureau,
- Mazovia Convention Bureau,
- Convention Bureau – Wrocław
- Silesia Convention Bureau
- Warsaw Convention Bureau, Świętokrzyskie Convention Bureau
- Szczecin Convention Bureau Project
for organising stands at this year’s Event Industry Forum, and thank them for the discussions regarding our collaboration. The Happy Hour organised at the Łódź Convention Bureau stand particularly caught the attention of forum visitors.
Happy Hour Łódź Convention Bureau 👌 na Forum Branży Eventowej w Warszawie oraz koncept stoiska z branżą 👏 #eventprofs #Łódź #Lodz @Miasto_Lodz @LodzCB pic.twitter.com/sBCoY0AIlH
— Jaroslaw Marciuk ☕️ call me Jaro (@JaroslawMarciuk) January 10, 2024
During the educational sessions on the two stages of the Event Industry Forum, 29 topics were discussed, including innovative ERP systems, the role of artificial intelligence in events, the power of breakthrough experiences, sustainable event marketing, design thinking, and event personalisation. The THINK MICE debate focused on the implementation of ESG policies in event organisation.
– During this year’s FBE edition, we wanted to draw attention to the growing and professionalizing market of events targeted at individual clients. The topic generated interest, and we also addressed the most important current issues related to AI, ESG, and the forecast for the development trends of the meeting industry. Exhibitors once again surprised and delighted, and participants brought a lot of positive energy. It is a great pleasure for me to be part of this event – said Agnieszka Huszczyńska, CEO of Evential, the organizer of the Event Industry Forum.
Elfy SBE charitable gala
In the evening, the Charitable Gala Elfy SBE took place, supporting the IRIJ Foundation. The organisers, the Event Industry Association (Stowarzyszenie Branży Eventowej- SBE), and member companies thanked participants for their participation, emphasising the exceptional atmosphere and artistic performances that further highlighted the charitable initiative.
#PolandCVB @callmejaro
Read also: Summary of the Event Industry Forum 2025: Inspiration, Technology, and Networking in Warsaw
